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Museum Boijmans Van Beuningen expects to close 2013 with about 50,000 more than in 2012; Oskar Kokoschka and Van Eyck and Dalí exhibitions, based on in-house masterpieces have been great contributors to this success, noting that the museum collection will have a new home in the Collection Building in the Museumpark in 2017.
In addition to the real visits, making an online ‘visit’ to a museum became an increasingly important element in the museum experience. Today Boijmans’s core function is working with TV and Online. The museum stated having clock up 1.4 million online visitors, of which on average thirty-five per cent were from other countries.
During the first half of the year the characters Bregje, Arie and Mandy attracted large numbers of viewers on the regional TV station and ARTtube. Over 1,300 artists are taking part in the Boijmans TV amateur art competition, and the Boijmans TV day also drew large crowds. ARTtube reached maturity in 2013, with three additional new partners, many new videos and a substantial increase in visitor figures.
www.boijmans.nl
